Tag: Streaming
-

New Zealand has the Highest Adoption of Streaming Services, The U.S. Ranks Sixth
A new survey from Finder reveals that more than half of respondents subscribe to at least one streaming service. Of the 28,547 adults across 18 countries surveyed, 56% say they have at least one streaming service subscription, with the highest adopting country being New Zealand where 65% of respondents subscribe to streaming. The U.S. ranked…
-

Report: Streaming Time Grew 13% in Q2, 2021
While speculation was that the pandemic-induced streaming boom of 2020 would fade, new reports show that viewing time has continued to increase even from last year’s unprecedented numbers. Conviva’s State of Streaming Report for Q2 2021 shows that time spent streaming grew by 13% compared to last year during the same time. South America contributed…
-
Report: 38% of Movie Goers Plan to Stream New Releases at Home
It’s been an interesting year for streaming as Hollywood scrambled to find alternatives to theatrical releases for blockbuster films. Some releases (like James Bond) were postponed altogether, some opted for straight-to-streaming releases (Tom Hanks’ Greyhound), and others have split the difference with a hybrid, same-day theater/streaming premiere. But while pandemic restrictions have lightened to a…
-

ViacomCBS CEO Bob Bakish Says Upcoming Films Will Mostly Stick to a 45-day Theatrical Window Before Streaming
ViacomCBS CEO Bob Bakish has confirmed the company is planning to adhere to a 45-day theatrical window for its new releases before heading to streaming on Paramount+. During the company’s second-quarter earnings call, the CEO did say they’ll continue evaluating the situation on a “case by case” basis. “The situation is a bit fluid,” Bakish said…
-

Study: 82% of US Broadband Households Subscribe to at Least One OTT Service
The margins between households who subscribe to traditional TV and those opting to cut the cord continue to widen, according to new research from Parks Associates. The number of households adopting streaming services keeps growing, while pay-tv subscriptions continue to fall. This year, 82% of US broadband households subscribe to at least one OTT service,…
-
Study: 74% of TV Consumers Use an SVOD Service Every Month
TV viewing has long been a way to wind down and relax in your spare time. Now that streaming has become the go-to mode of watching TV, viewers have a lot of different options to choose from when it comes to how they get their entertainment. According to a study by Horowitz, Video On Demand…
-
Consumers are Using Co-Viewing Apps 20% More This Year Compared to 2020
The pandemic taught us a lot of things, and one of those was how to be resourceful even when we couldn’t hang out with friends in person. It was a great year for having virtual movie nights with friends remotely by using co-viewing apps to stream our favorite films. Those types of watch parties seem…
-
Content Production Budgets Expected to Pass $250 billion in 2021
The last few years have seen some new major shows being released on streaming services, and production budgets are at an all-time high. Budgets for all-new series in 2020, including scripted, unscripted, daytime, and kids, was up 16.4% in 2020 reaching $220.2 billion, according to data by Purely Streamonomics. This year is only supposed to…
-
Study: Cord Cutters are on Track to Become the Main TV Consumers in the Next Year
Everyone keeps talking about it, but the numbers are hard to ignore – last year saw viewers consuming record amounts of streaming content and the pattern is not lightening up. Streaming surged throughout the pandemic and has continued to stay strong now that the world is returning to ‘normal’ standards. Streaming has become the medium…

