Tag: NBC Sports
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Peacock’s 2026 NFL Lineup Features Holiday Exclusive, Sunday Night Football, Thanksgiving Day Rivalry Game & More
For the upcoming season, Peacock is getting a deep bench of NFL action. The NBC streamer has rolled out a lineup of 26 games to keep football fans glued to the screen from kickoff to the final whistle. Coverage begins with the 2026 Hall of Fame Game between the Carolina Panthers and Arizona Cardinals on…
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Golden Tempo Helps Peacock Gallop to Record Kentucky Derby Viewership
Golden Tempo wasn’t the only winner at the 2026 Kentucky Derby. NBC Sports scored another major victory in the live-sports wars after Saturday’s race delivered the most-watched “Run for the Roses” on record, averaging 19.6 million viewers across NBC and Peacock. The race peaked at 24.4 million viewers, and the telecast was up 11% from…
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2026 Kentucky Derby: Time, Streaming Info & How to Watch on Roku, Fire TV, Apple TV & More
The 152nd Kentucky Derby takes place on Saturday, May 2, 2026, at Churchill Downs in Louisville, Kentucky. The Fastest Two Minutes in Sports is expected to begin around 6:57 p.m. ET, with gates opening at 9 a.m. ET and the first race set for 11 a.m. ET. Coverage begins earlier in the day, with NBC…
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Record MLB Opening Day Viewership Shows Streaming’s Power at the Plate
Baseball’s biggest early-season showcase just delivered another reminder that streaming is no longer a side dish for live sports. MLB’s 2026 Opening Night game on Netflix drew an estimated 3 million U.S. viewers, while NBC Sports said its Opening Day doubleheader on NBC and Peacock delivered the largest MLB Opening Day audience on record for…
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NBC, Peacock, & USA Sports Lock In PGA of America Events in Major Golf Rights Renewal
In a major move in the world of golf, the PGA of America extended its media relationships with NBC Sports/Peacock and Versant’s USA Sports through 2033. The extension explicitly includes the 2033 Ryder Cup at The Olympic Club in San Francisco, plus the KPMG Women’s PGA Championship, Senior PGA Championship, and PGA Professional Championship. Live…
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Peacock and NBC’s Sports Strategy & Takeover Made Sundays Must-See TV Again
If you watched TV on a recent Sunday night, there’s a good chance you were watching something on Peacock or NBC. From September 7, 2025, through February 22, 2026, the NBC finished No. 1 in primetime on 23 of 25 Sundays. The data set from the aforementioned dates comes from Nielsen’s Big Data + Panel. The mixed-use…
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USA-Canada Men’s Hockey Gold Medal Finish Fueled Peacock’s Biggest Non-NFL Streaming Moment Ever Recorded
Peacock’s live Winter Olympic run turned into a headline-making streaming surge. NBCUniversal’s Milan-Cortina coverage drew a combined TV + streaming audience in the tens of millions, and Peacock led the way on digital, setting a new high for non-NFL streamed viewership during the Games. That gold-medal men’s hockey thriller between Team USA and Canada produced…
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Peacock Streams 6.3 Billion Minutes as NBCUniversal Reaches 200M in “Legendary February”
This month has been a historic one for NBC Sports, with Peacock‘s live sports streaming reaching a massive audience. Citing Nielsen Big Data + Panel reach data and digital analytics, NBCU says 200 million viewers have watched the company’s “Legendary February” presentation, underscoring the streamer’s ability to handle live sports at scale. A few of…
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NBA All-Star 2026: Streaming Info, Events & Everything You Need to Know
NBC Sports has locked in the voices for NBA All-Star 2026 in Los Angeles, with a mix of rising broadcast stars and Hall of Fame heavyweights. For the first time, Peacock is the streaming home for the NBA’s biggest weekend, featuring pregame and on-site live coverage (Rising Stars, NBA Showtime specials). Additionally, NBC will also…
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Super Bowl LX: Time, How to Watch on Roku, Fire TV, Apple TV, & More
The Big Game has finally arrived with the Seattle Seahawks taking on the New England Patriots in Super Bowl LX, streaming live on Peacock. This year’s game at Levi Stadium is a Super Bowl rematch 11 years in the making. Their Super Bowl XLIX matchup is remembered for Malcolm Butler’s goal-line interception that kept the Patriots’…