Tag: Password Sharing
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Netflix is Trying a New Tactic in Preventing Password Sharing
A Netflix subscriber shared a screenshot on Twitter, showing that the streaming service is making a move to crack down on password sharing. The message asks the user if they live in the same household as the account owner, with a prompt to enter a code delivered via text or email. The Streamable was first…
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Study Shows More Than Half of Netflix Subscribers Share Passwords
New research shows that over 50% of Netflix’s subscriber base shares their password with someone outside their home. That means if password sharing wasn’t permitted, Netflix would have at least a 50% increase in paying subscribers if those viewers had to pay for their own subscriptions rather than share. That means Netflix could be losing…
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Netflix Could Be Losing Millions Each Month Due to Password Sharing
For years, most streaming services have taken a relatively lax attitude towards password sharing. While they’re officially against it policy-wise, they’re just not taking the relatively easy steps to prevent it. Netflix raised some eyebrows though late last year when during their third-quarter earnings call, they said they were “looking at consumer-friendly ways to push…
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Do You Share Passwords? 44 Million Adults Borrow a Streaming Service Account
According to a new study by Cordcutting.com, 44 million adults admit to using a streaming service that they don’t pay for themselves. With numbers like these, it’s hard to not question why the streaming platforms aren’t cracking down on this kind of shared usage. While password sharing is a violation of the terms of service…
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81% of 13-24 Year Olds Have Shared Passwords for Streaming Services
Hub has released their Video Redefined study for January 2020, which tracks the most popular video genres and formats among consumers today. The study included data about password sharing, showing which age groups are most likely to swap passwords and which services are most likely to be shared. The study looked at consumers from ages 13-74,…
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Spectrum & ACE Team Up to Crack Down on Password Sharing & Unauthorized Access to Content
Recently Spectrum announced partnerships with FOX and Disney to crack down on password sharing. Today Spectrum teamed up with The Alliance for Creativity and Entertainment (ACE) to crack down on unauthorized access to content through password sharing and inadequate encryption. ACE was created to help crack down on piracy and has lead several major lawsuits…
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Report: Only 16% of Cord Cutters Share Passwords
Recently a new buzz has been hitting network executives that of password sharing as cable companies started to look for ways to block it. The fear has been that a growing number of Americans and cord cutters in particular are not paying for content but just using the passwords of family or friends. Cable companies…