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Amazon Is Updating Its Fire TV Home Screen

Amazon is tweaking its Fire TV home screen again. The company is testing a new “Games” tab and moving the profile icon to the far right of the screen.

A user in Canada updated his Fire TV stick and the noted the changes, according to tech YouTuber Chris Waite via AFTV News. In the comments section of Waite’s video, some users reported they’ve received the update, but it doesn’t appear to have widely rolled out yet. It’s also uncertain if the new layout will be permanent.

Amazon wasn’t immediately available for comment.

Amazon has updated its Fire TV home screen several times since launch. Last year, the company added more rows of content recommendations to the home screen. Most recently, Amazon added DIRECTV STREAM to its home screen and has tried to make the Fire TV home screen more personalized. Since the Games Hub released last year, the latest icon switch further spotlights gaming, this means Amazon is likely trying to promote its cloud gaming service, Luna.

The games tab is represented by a controller-shaped icon. Clicking the icon takes users to a new section titled Explore Games on Fire TV, according to Waite’s video. The section features a Set Up to Play bar with clickable options like Explore Games on Fire TV, Options for Game Controllers, Manage Game Controllers, Try Phone Controller and Broadcast Your Game. Underneath this bar is a selection of games to buy and play from Luna, Amazon’s game streaming service.

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