Do you love the Emmy Awards show? What would yous ay if now creators like MrBeast found themselves up for an Emmy for their YouTube videos? Well that is what YouTube is asking them to do.
Since 1949, the Emmys have been a huge part of the artistic world, showcasing some of the best minds out there. Now, Google says that it should also include YouTube creators.
In an op-ed originally published in The Hollywood Reporter, Google’s Neal Mohan, Chief Executive Officer at YouTube, said: “Creators are driving cultural trends and bringing in huge audiences, but they’re also doing something even more important. They’re leading us into the future of entertainment and pushing the industry forward.” Mohan went on to say. “Recognizing the work of creators is the best way for the Television Academy to continue its legacy of honoring modern culture, while also building a bridge to the next generation of viewers.”
This is a bold push by YouTube to get the Television Academy to also include YouTube videos. If that happens, it would be a big win for them as it would help legitimize the growing movement of people away from traditional cable TV to online platforms like YouTube.
Now the question is, will the Academy be open to that happening?
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