Live TV streaming services are a great way to cut the cord without losing your favorite extended channels.
We know roughly how popular these services like YouTube TV, Sling TV, FuboTV, and Philo TV are in general, but how do they rank on social media?
While subscriber counts far exceed their Facebook, X (formerly Twitter), and Instagram followings, social media presence can have an impact on customers and the success of a business.
There are about 4.9 billion social media users around the world and the number is expected the climb to 5.85 billion by 2027, according to cybersecurity data company DataProt. In 2023, the average user spent about two and a half hours every day browsing their social media accounts.
Those figures represent a massive opportunity for companies to advertise their products and promotions to draw in new users and customers.
For the purposes of this article, we only tallied follower totals for services that had dedicated social media pages for their live streaming services. DIRECTV STREAM and Hulu + Live TV don’t have separate social media accounts for their live TV services.
Here are how these three popular live TV streaming services are across Facebook, Instagram, and X. The follower counts are approximate totals:
Sling TV– 1,148,500 followers
X: 55,800
Facebook: 1 million
Instagram: 92,700
FuboTV– 402,700 followers
X: 31,700
Facebook: 314,000
Instagram: 57,100
YouTube TV– 336,653 followers
X: 336,400
Facebook: 47
Instagram: 206
Philo TV- 226,809 followers
X: 7,109
Facebook: 173,000
Instagram: 46,700
Why choose a live TV streaming service?
Viewers can have a cable-style experience without a complicated package and a hefty bill.
While streaming subscription services like Netflix, Disney+, and Max offer on-demand programming, live streaming services like YouTube TV, DIRECTV Stream, Sling TV, FuboTV, and Philo TV offer a mix of live programming and previously aired shows from networks like ESPN, Bravo, ABC, and more.
Live streaming services offer something for everyone without breaking the bank.
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