The race to be the go-to live TV streaming service for cord cutters has been heating up recently. As more Americans ditch cable TV for cheaper streaming options, everyone is fighting to be that option.
Now according to a recent survey of 2,000 Cord Cutters News readers, YouTube TV is the clear winner, with 30.7% of readers saying they use YouTube TV. Philo had 10.5% of subscribers, and 9.6% said they used Sling TV. Fubo TV came in with 0.6% saying they used the service.
Clearly, YouTube TV is connecting with cord cutters in a way that is helping it stand out from the crowded. Yet many cord cutters are still not subscribing to a live TV streaming service.
With some services not reporting their actual subscriber numbers, its hard to estimate, but roughly 20 million Americans subscribe to a live TV streaming service like YouTube TV. The problem for TV companies is an increasing number of cord cutters are ditching their live TV streaming services for on-demand only options.
Increasingly if you are not a fan of sports, the need for a live TV service like YouTube TV is dying. As more networks put their content into their on-demand services like Disney+ and Paramount+ it raises the question of why even bother subscribing to a live TV service.
The question now is what happens in 5 or 10 years from now. Will even sports fans need a live TV service like YouTube TV, or will sports be available direct to consumers? Already MLB is talking about offering in-market streaming through a subscription service like MLB At Bat.
Have you gone on-demand only? Leave us a comment and let us know why.