Live TV streaming services are seeing strong growth in the 3rd quarter of 2023 as they added over 1.3 million subscribers, according to the Leichtman Research Group. Much of this growth is being pushed by sports like the NFL and College Football that started back in September.
Here is how the top live TV streaming services finished the 3rd quarter of 2023 based on subscribers.
- YouTube TV 6,500,000
- Hulu + Live TV 4,600,000
- Sling TV 2,120,000
- Fubo 1,477,00
In total, these services added 1,327,000 new subscribers in the 3rd quarter of 2023. This is great news for streaming as earlier this year most of the live TV streaming services lost subscribers.
YouTube TV was the fastest growing live TV streaming service. YouTube TV now reportedly has about 6,500,000 TV customers. This would put it in 5th place, just behind DISH, which has 6,720,000 subscribers. Comcast is still in first place with 14,495,000, followed by Spectrum at 14,379,000 and DIRECTV with 11,850,000.
Fubo was the second fastest-growing live TV service, with 310,000 new subscribers, followed by Hulu + Live TV at 300,000 new subscribers. Sling TV added 117,000 new subscribers.
Still, even with the additions in streaming cable TV networks lost 465,761 subscribers in the 3rd quarter of 2023. Increasingly many cord-cutters are ditching live for on-demand only services to save money.