Amazon will start selling Hyundai cars that you’ll be able to buy directly from its site starting in 2024.
The companies made the announcement on Thursday at the Los Angeles Auto Show. The partnership also includes Hyundai incorporating Alexa into its cars as a built-in experience.
While you can buy virtually anything on Amazon, this would mark the first time you’ll be able purchase a new car. Automakers have traditionally leaned on networks of car dealers with physical locations, but newer players like Tesla and Rivian have moved to a direct-to-consumer model with online sales.
Amazon, meanwhile, has inched deeper into the car arena for a while, setting up virtual showrooms. But you weren’t able to directly purchase a car. This was largely the domain of used car dealers such as Carmax or Carvana.
“Hyundai is a very innovative company that shares Amazon’s passion for trying to make customers’ lives better and easier every day,” said Amazon CEO Andy Jassy.
Hyundai’s deal with Amazon isn’t a direct-to-consumer relationship like Tesla. Local auto dealers will still be the ones listing their inventory of cars, but you’ll be able to purchase this starting next year.
“Hyundai is the first automotive company available for full end-to-end transactions in Amazon’s U.S. store and this is another example of how we continue to push for ways to elevate the customer journey together with our outstanding retail partners,” said Hyundai Motor President and CEO Jaehoon Chang.
It’s unclear whether Prime subscribers will get it in two days.