Viacom is Launching a Ad Supported Streaming Service for Comedy Central, MTV, & More





Yesterday Viacom Inc the parent company behind channels like MTV and Comedy Central announced plans to launch an ad supported streaming service later on in 2018.

This new service from Viacom will allow Americans to subscribe directly to a package of Viacom owned channels including TV Land, VH1, Logo TV, MTV, Comedy Central, BET Networks, Nickelodeon networks, and more.

“It’s going to be significant, and it’s going to also be differentiated from what’s in the marketplace today,” said Viacom Chief Financial Officer Wade Davis, adding that it was only possible because “we kind of built and husbanded [our] library to be able to use for our own strategic purposes.”

Details are still thin and no pricing was announced but Viacom said they plan to launch the service before the start of fall TV season in September. Well, this may not be a la carte TV as many want this is one more step in that direction.

Viacom has been hit extra hard by cord cutting recently. Many have pointed to the lack of news or sports programs as one of the main reason Viacom is struggling in the day and age of on-demand content.

This is a major change for Viacom as just over a year ago Viacom pulled their content from services like PlayStation Vue and Hulu to focus on traditional pay TV option. Now it looks like they plan to double down on cord cutting with their own live TV streaming services.

Please follow us on Facebook and Twitter for more news, tips, and reviews.

Need cord cutting tech support? Join our new Cord Cutting Tech Support Facebook Group for help.

Disclaimer: To address the growing use of ad blockers we now use affiliate links to sites like, streaming services, and others. Affiliate links help sites like Cord Cutters News, stay open. Affiliate links cost you nothing but help me support my family. We do not allow paid reviews on this site. As an Amazon Associate I earn from qualifying purchases.

Subscribe to Our Newsletter

* indicates required

Please select all the ways you would like to hear from :

You can unsubscribe at any time by clicking the link in the footer of our emails. For information about our privacy practices, please visit our website.

We use Mailchimp as our marketing platform. By clicking below to subscribe, you acknowledge that your information will be transferred to Mailchimp for processing. Learn more about Mailchimp’s privacy practices here.