Verizon Rolls Out Another Price Hike


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Are you a longtime Verizon customer? Has your account stayed about the same with grandfathered in prices? In a couple of days, you’ll be seeing a price increase on your next bill… again.

Grandfathered plans are Verizon plans so old they’re not offered anymore. Such accounts got to keep their plans as is when they signed up for a Verizon plan while new customers would need to select from a list of current plan tiers.

Starting July 27th, customers with Mix & Match 1.0 plans will see a price increase. This includes Go 2.0, Beyond 2.0, Above, Start 1.0, and Single Basic Phone plans. The new price will be $3 more for specific legacy Unlimited plans and $5.00 for Single Basic Phone plans.

These types of accounts are retired and no longer receive any type of support towards them. People keep them for simplicity and cheaper rates. But now that a price hike is looming over the horizon, without customer support, will some eventually jump to a new carrier?

Verizon will increase pricing throughout all consumer, postpaid, and Unlimited customers, including:

  • Consumer Accounts (PE)
  • Business Accounts (BE w/o ECPD profile)
  • Employee Accounts (ME)
  • Sales Maker Accounts (SL)

Last spring, Verizon increased the prices for these plans by $2. Earlier this week, Verizon also increased the price of home internet by $10, now charging $35 a month with restrictions.

As reported by The Mobile Report, Verizon offers a price guarantee for two to four years after signing up for the internet. However, since the lower $25 home internet price was advertised as a promotional incentive to entice new customers to sign up, Verizon isn’t breaking its own price guarantee policy. 

Promotional prices are not the standard price, so can be altered without repercussions landing on Verizon’s shoulders; only the customers. The increase seen on the bill isn’t an increase in the base price of the plan, it’s a decrease in the promotional price.

Are you still on a grandfathered Verizon plan? Leave us a comment and tell us what you think about the changes brewing at Verizon.

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