Tubi Gets a New CEO From Vimeo & Now Has More Viewing Time Than Peacock & Max





Today Fox announced that its free ad-supported streaming service Tubi is getting a new CEO. Anjali Sud will join Tubi as Chief Executive Officer effective September 1st, 2023.

With this new Farhad Massoudi, Tubi’s Founder and current CEO will be stepping aside as CEO.

“Anjali is a highly accomplished executive in the technology and media industry with a passion and track record for strategic disruption and authentic leadership,” said Paul Cheesbrough, CEO of Tubi Media Group. “As Tubi continues to scale and solidify its momentum as the most watched free TV and movie streaming service in the U.S., she is the perfect candidate to lead Tubi into a new era of creativity, growth and market leadership.”

Anjali Sud spent the last decade as CEO of Vimeo, during her time there the platform established itself as the home for video creators and professionals worldwide, building a thriving community of over 300 million users and generating scaled revenue growth and significant cash flow. Before Anjali Stud’s tenure at Vimeo, Sud held positions in finance, media and e-commerce at Time Warner and Amazon.

Today Tubi offers tens of thousands of on-demand movies and TV episodes. You will also find hundreds of live channels on Tubi. Tubi recently announced it has reached 64 million monthly active users. Nielsen also recently said Tubi has more viewing minutes than Max and Peacock.

“We are witnessing a seismic shift in where and how content will be consumed, and I believe that Tubi can become the destination for the next generation of audiences,” said Anjali Sud. “The future of streaming TV is free, and I am excited to join the Tubi team to help shape the next wave of entertainment, by giving all people access to all the world’s stories. Tubi is doing things differently in a space that is being imminently disrupted, and that is my kind of opportunity.”

Here is the bio for Anjali Sud that Tubi sent over:

Anjali will begin her tenure as Tubi CEO on September 1, 2023. She has been CEO of Vimeo (NASDAQ:VMEO) since July 2017 and previously served as General Manager and Head of Marketing, where she oversaw the growth of over 300 million users to the platform and took the company public in 2021. Before that she held various positions in e-commerce, finance and media at Amazon and Time Warner. Anjali has been included in Fortune’s 40 under 40, Crain’s 40 under 40, Adweek’s Power List and The Hollywood Reporter’s Next Gen Under 35. She is a designated Young Global Leader of the World Economic Forum and serves on the Board of Directors of Dolby Laboratories (NYSE:DLB) and Change.org. She holds a B.Sc. from The Wharton School of the University of Pennsylvania and an MBA from Harvard Business School.

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