TikTok Is Slowly Turning Into YouTube With Longer and Horizontal Video Tests






TikTok may be trying to make its app more like YouTube by encouraging creators to post horizontal videos that are over one minute in length to get more views.

Creators who have been using the viral video-sharing app for more than three months can qualify for a viewership boost “within 72 hours of posting,” according to information shared by TikTok users.

According to the requirements, the videos must be longer than one minute and in “landscape,” consist of original content, and use the hashtag #longervideos. The videos can’t be an ad or from a government, politician, or political party account. It must also follow the app’s Community Guidelines and consist of original content.

TikTok has been testing YouTube-style aspects for a while now, but it remains to be seen why TikTok is copying YouTube when other social media platforms have taken on TikTok’s features.

The app exploded in popularity in 2020 with its 15-second clips which allowed for rapid-fire content consumption. Other social media platforms quickly took notice resulting in YouTube Shorts and Instagram Reels.

TikTok has since experimented with longer videos. In the last few months, the app was reported to be testing 30-minute uploads and 15-minute uploads.

The test was spotted earlier by The Verge.

TikTok wasn’t immediately available for comment.

Please follow us on Facebook and for more news, tips, and reviews. Need cord cutting tech support? Join our Cord Cutting Tech Support Facebook Group for help.

Disclaimer: To address the growing use of ad blockers we now use affiliate links to sites like http://Amazon.com, streaming services, and others. Affiliate links help sites like Cord Cutters News, stay open. Affiliate links cost you nothing but help me support my family. We do not allow paid reviews on this site. As an Amazon Associate I earn from qualifying purchases.

Subscribe to Our Newsletter

* indicates required

Please select all the ways you would like to hear from :

You can unsubscribe at any time by clicking the link in the footer of our emails. For information about our privacy practices, please visit our website.

We use Mailchimp as our marketing platform. By clicking below to subscribe, you acknowledge that your information will be transferred to Mailchimp for processing. Learn more about Mailchimp’s privacy practices here.