The Weather Channel announced today the launch of its new free TV network, The Weather Channel en Español,the first 24/7 Spanish-language free-streaming weather news network in the U.S. The launch coincides with the 40th anniversary of the launch of The Weather Channel.
The new channel will feature Spanish language content, including local forecasting, the stories behind major weather events, content surrounding climate science, and more. Allen Media Group, the company behind The Weather Channel, says that viewers “can expect the same exceptional quality and timely reporting they rely on from The Weather Channel.”
“The Hispanic marketplace is indexing extremely well with streaming services and is severely underserved. Our launch of The Weather Channel en Español is historic, and is a recognition of the continued and significant growth of the U.S. Hispanic population and the constant need to keep the entire public informed and safe as multi-billion dollar weather disasters are on the rise – especially in communities where Spanish is spoken as both the primary and secondary language in millions of households throughout America,” said Byron Allen, Founder, Chairman and CEO of The Weather Channel parent company, Allen Media Group. “I am proud to say viewers of The Weather Channel en Español will be able to increase their safety and awareness of extreme weather events with the full support of the number one weather news network, and its vast resources, infrastructure, technology, and scientists.”
“I’m very proud to be a part of Allen Media Group’s significant investment in The Weather Channel en Español,” said Sussy Ruiz, Editor-in-Chief of The Weather Channel en Español. “The Weather Channel has been voted the most-trusted news brand in America for 11 consecutive years, and the fifth most-trusted brand overall. The full resources of The Weather Channel have been dedicated to ensure The Weather Channel en Español achieves The Weather Channel’s 40-year history of excellence.”
The first on-camera meteorologists who will be on-air with The Weather Channel en Español are Albert Martinez, Henry Golac, Milmar Ramirez, Jessica Fernandez, Abel Hernandez and Lorena Lim.
The Weather Channel en Español is 100% free and available across over-the-top streaming platforms and all mobile devices. The channel is also accessible via The Weather Channel app.