The war on IPTV services has really been heating up over the last few years. Now DAZN, a leader in sports broadcasting, is teaming up with Videocites to use AI to find illegal sports streams even on social media.
The plan is to use AI to detect illegal streams even if the video has been altered. In the past, services have, for example by flipping the image, slightly rotating it, or other changes to help avoid automated detection. Now this new AI system will be used to detect piracy streams that are trying to hide.
“By swiftly removing pirated streams from social media platforms, we disrupt the viewing experience, which in turn demotivates consumers from accessing them in the future and encourages them to seek a legitimate service”, said Chief Technology Officer at DAZN Group, Sandeep Tiku. “Ultimately, this will deter intellectual property theft and maintain a fair and sustainable digital environment, safeguarding the interests of broadcasters, rights owners, and athletes. The potential upside is remarkable.”
“Personal streaming has significantly increased the scale of social piracy, which is no match to the current manual solutions” said Co-Founder & CEO of Videocites, Eyal Arad. “Videocites uses its Video-AI capabilities to combat the rising tide of social piracy with scalable, immediate, and resilient detection and enforcement. We are proud to have a valuable contribution to a leading innovative streaming platform like Dazn and support their global growth.”
It is claimed this new system will find 98% of piracy streams on social media within minutes. With that information, they hope to quickly shut down piracy streams.
Recently Videcities new AI tech won a “Best in Anti-Piracy” accolade from SportsPro. It is hoped this new tech will lead to a dramatic drop in piracy of sporting events through social media thanks to this partnership with DAZN.