Tag: Super Bowl
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Some Streaming Platforms Lagged Between 50 & 60 Seconds During the Super Bowl
Latency while streaming your favorite shows and sports can happen at any time, and during this year’s Super Bowl, viewers on some streaming platforms saw delays ranging from 50 to 60 seconds, according to a new study by Phenix. For the study, Phenix collected 391 data points across 9 streaming sources on multiple devices and…
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Report: 70.1% of Households Streaming the Super Bowl Were Cord Cutters Without A Bundled Pay-TV Service
Cord cutters came out in full force to watch this year’s Super Bowl, as a new study from iSpot.TV reports that 70.1% of those streaming the Super Bowl came from cord cutters or households without bundled pay-TV service. The second-by-second cross-platform measurement by iSpot.TV concluded that the Big Game was watched by 150 million people…
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Report: Super Bowl LVI Viewership Increased Around 12% Across Linear & Streaming YOY
Super Bowl LVI saw a massive increase in streaming and linear TV viewership, according to a new study by Samba TV. The data from the leading global provider of omniscreen advertising and analytics show that the matchup between the Los Angeles Rams and Cincinnati Bengals was watched by 36 million US households, which represents more…
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How to Watch Super Bowl LVI on Roku, Fire TV, Apple TV & More
Super Bowl Sunday is finally upon us and a new champion of the National Football League will be crowned when the 12-5 Los Angeles Rams and the 10-7 Cincinnati Bengals clash on the gridiron in Super Bowl LVI. SoFi Stadium outside of Los Angeles, California will host the season finale of the 2021-2022 NFL Season. This…
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VIZIO Launches a Game Day Collection for Super Bowl LVI
VIZIO has launched its Game Day Collection of streaming apps, programming, and more just in time for the Big Game Sunday. The Game Day Collection includes a variety of featured carousels on the SmartCast home screen to make it easy for viewers to discover where to watch the big game live, as well as related…
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Report: 36% of Viewers Had to Get a New TV Subscription to Watch The Super Bowl This Sunday
Football fans everywhere are looking forward to what is arguably THE sporting event of the year, Super Bowl Sunday coming up Feb. 13. But watching the game will come with a price. A new report from Antennas Direct reveals more than 1 in 3 Americans (36%) had to invest in a new TV subscription to…
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Study: Nearly Half of Americans Will Watch the Super Bowl Digitally
49% of the total Super Bowl audience will be watching the Los Angeles Rams vs. Cincinnati Bengals in Super Bowl LVI on February 13 digitally, while the other 51% will be watching on cable or broadcast TV, according to digital marketing agency Adtaxi’s annual Consumer Streaming Trends and Super Bowl Viewership survey. “With all eyes…
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Super Bowl LV Was the Most Streamed Game Ever
Super Bowl LV wrapped up an unusual NFL season on Sunday. Today, we’re learning more about how many people watched, how they watched, and what the future of football might look like. Nielsen ratings show that this year’s Super Bowl was watched by 96.4 million viewers across all platforms. While 96.4 million is no small…
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Weekend Wrap-Up: AT&T vs. Cox, Comcast Delays Data Caps, and More
This week, we covered the ongoing dispute between AT&T and Cox that has resulted in several Cox-owned stations going dark for AT&T TV and DirecTV customers. Meanwhile, Disney+ launched its new bundle that includes ESPN+ and the ad-free tier of Hulu. And Comcast has agreed to delay new data caps for some of its customers.…
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Roku: Super Bowl Viewers Are Split 50/50 on Streaming and Watching on Traditional TV
Ahead of the Super Bowl airing on CBS this week, Roku surveyed customers to find out how they’ll be watching the game. The research from Roku shows that the majority of Roku users, 86%, planning to tune into the Super Bowl plan to stay at home to enjoy the game. How will they be watching?…