Sinclair and Nielsen Enter a Multi-Year Renewal Deal





Nielsen + SINCLAIR

Nielsen + SINCLAIR

Nielsen and Sinclair Broadcasting Group have signed a deal to keep them under contract for the next few years. This means Nielsen will continue to provide services like TV ratings for Sinclair’s 191 TV stations, 22 regional sports networks, Tennis Channel and several digital broadcast channels.

“As Sinclair has acquired and diversified its portfolio of media platforms, Nielsen’s solutions continue to be utilized across these assets including local TV measurement solutions for regional sports networks and out-of-home services,” said Catherine Herkovic, executive VP and managing director, Nielsen Local. “We are proud to extend our longstanding alliance with Sinclair to power its strategic measurement initiatives that deliver bottom-line results relied upon by advertisers.”

This news mutually beneficial, and surely welcomed by Nielsen as it’s stock value has seen a decline by more than $14 since last time this year, and down $10 just since late February when the COVID-19 threats raised globally. Nielsen’s stock opened Thursday at $11.85 per share.
Sinclair has also seen a steady decline in market value, with its stock price opening at $12 per share Thursday.

Did you know we now have a FREE app for iOS, Android, and Amazon Fire? Click HERE to download our app.

Please follow us on Facebook and Twitter for more news, tips, and reviews. Need cord cutting tech support? Join our Cord Cutting Tech Support Facebook Group for help.

Disclaimer: To address the growing use of ad blockers we now use affiliate links to sites like, streaming services, and others. Affiliate links help sites like Cord Cutters News, stay open. Affiliate links cost you nothing but help me support my family. We do not allow paid reviews on this site. As an Amazon Associate I earn from qualifying purchases.

Subscribe to Our Newsletter

* indicates required

Please select all the ways you would like to hear from :

You can unsubscribe at any time by clicking the link in the footer of our emails. For information about our privacy practices, please visit our website.

We use Mailchimp as our marketing platform. By clicking below to subscribe, you acknowledge that your information will be transferred to Mailchimp for processing. Learn more about Mailchimp’s privacy practices here.