Scholastic, a titan in children’s media and education, has taken a bold step into the streaming world through its subsidiary, 9 Story Media Group, by launching a new Scholastic-branded streaming app in partnership with Future Today, a powerhouse in ad-supported streaming platforms. The app, which debuted on Roku and Amazon Fire TV with plans to expand to additional platforms, offers families a free, safe, and trusted destination for premium children’s entertainment. Aimed at kids aged 2 to 12 and their parents, the app delivers over 400 hours of content drawn from Scholastic’s iconic library, cementing the company’s commitment to bringing its beloved stories to new generations in a digital age.
The Scholastic app features a robust lineup of cherished programming, including the timeless Clifford the Big Red Dog (Classic, Seasons 1-2), The Magic School Bus (Classic, Seasons 1-4), Goosebumps (Original Series, Seasons 1-3), Clifford’s Really Big Movie, The Baby-Sitters Club, and Animorphs. Complementing these are evergreen titles from 9 Story’s catalog, such as Garfield and Barney & Friends, ensuring a diverse mix of nostalgic and educational content that resonates with both children and adults who grew up with these stories. The app’s ad-supported model makes this extensive library accessible at no cost, broadening its reach to families seeking high-quality, family-friendly entertainment.
This launch aligns with Scholastic’s broader 360-degree strategy to meet children wherever they are, leveraging the company’s deep catalog of intellectual properties. Following Scholastic’s strategic investment in 9 Story Media Group last year, the media company has been exploring new ways to maximize its content’s reach. The Scholastic AVOD (advertising-based video on demand) app builds on the success of earlier video-on-demand initiatives spearheaded by 9 Story’s digital team, which rolled out Scholastic favorites across multiple platforms. This move reflects Scholastic’s focus on adapting to evolving media consumption habits while staying true to its mission of fostering education and entertainment.
For Future Today, the partnership strengthens its growing presence in the children’s streaming market, where it has already collaborated with major brands like Moonbug, LEGO, and Chuck E Cheese. The Scholastic app taps into the surging demand for nostalgic, high-quality content that parents trust, offering a curated selection of shows that blend entertainment with valuable life lessons. The app’s intuitive design and accessibility on widely used platforms like Roku and Amazon Fire TV make it easy for families to dive into Scholastic’s world of storytelling. As Scholastic and Future Today continue to expand the app’s reach, this venture marks a significant milestone in delivering timeless children’s content to a global audience, reinforcing Scholastic’s legacy as a cornerstone of childhood.
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