Video-sharing platform Rumble has filed a lawsuit against the California Attorney General and Secretary of State, challenging a new law that aims to regulate online political speech. The lawsuit, filed in U.S. District Court, argues that the law unconstitutionally punishes certain forms of political expression and violates the First Amendment.
“The very thought of the government judging the content of political speech, and then deciding whether it should be permitted, censored, or eliminated altogether is about the most chilling thing you could imagine,” said Chris Pavlovski, Chairman and CEO of Rumble. “Rumble
will always celebrate freedom and support creative independence, so we’re delighted to work with ADF to help protect lawful online expression.”
The Contentious Law
The law in question, AB 2655, requires online platforms to receive reports about posts related to elections, public officials, and candidates that are deemed “materially deceptive.” Platforms are then obligated to either remove or label such content.
Rumble’s Stance
Rumble, represented by the non-profit law firm Alliance Defending Freedom (ADF), contends that the law is an unconstitutional attempt to censor political speech. Chris Pavlovski, Chairman and CEO of Rumble, stated, “The very thought of the government judging the content of political speech, and then deciding whether it should be permitted, censored, or eliminated altogether is about the most chilling thing you could imagine.”
Origins of the Law
The law was fast-tracked in July after California Governor Gavin Newsom expressed outrage over an online video satirizing a political candidate. Newsom called for the video to be “illegal,” prompting the state legislature to pass a package of bills that he subsequently signed. Newsom celebrated the fact that the law effectively banned the video that had initially sparked his concerns.
Protecting Free Speech
Rumble’s lawsuit seeks to protect online expression and prevent government censorship of political speech. The company emphasizes its commitment to freedom and creative independence, arguing that AB 2655 sets a dangerous precedent for government control over online content.
Related Lawsuit
ADF is also representing the satirical website “The Babylon Bee” in a separate lawsuit challenging the same law. This suggests a broader effort to combat perceived government overreach in regulating online speech.
Potential Implications
This case could have significant implications for the future of online political discourse. The court’s decision will determine the boundaries of permissible government regulation of online speech and the extent to which platforms can be compelled to censor or label content.

