Roku announced today the launch of the WNBA Zone. WNBA fans can navigate to the Zone to check scores, watch highlights, and find out where to watch games throughout the season.
Roku says that the WNBA Zone is made to simplify the fan experience. Roku users can find out where games are streaming live and the options are automatically prioritized based on that user’s subscriptions. Users can also mark their favorite teams so that the Zone is personalized to their preferences and they can receive mobile reminders when games are starting.
“We saw firsthand how hungry audiences are for women’s sports, when we launched the Women’s Sports Zone. Now we’re leaning further in,” said Joe Franzetta, Head of Sports, Roku Media. “As the WNBA enters its 30th season, with new media partners, an historic CBA, and tremendous momentum on several fronts, the energy around the sport right now is incredible. This partnership with the WNBA is about making it easier than ever for fans to dive into the league’s entire ecosystem and catch every big moment in one place.”
“At a time when demand for WNBA basketball is at an all-time high, we’re excited to partner with Roku to make being a fan easier than ever,” said WNBA Chief Growth Officer Colie Edison. “Fans are looking for a more seamless and accessible way to watch and engage with the league, and this partnership delivers on that. It also builds on our ongoing efforts to bring fans closer to the game by simplifying how they discover and experience WNBA content.”
Roku users can also subscribe to WNBA League Pass within the WNBA App available in the Zone to get even more coverage during the season.
Look for the WNBA Zone starting today, ahead of season tip-off, May 8, exclusively on Roku devices in the U.S.