Roku is kicking off March Madness by launching the NCAA March Madness Zone ahead of Selection Sunday. The Zone will serve as a hub for college basketball fans to find live games, highlights, and replays, to make staying up to date with the tournament as seamless as possible.
The hub was created in partnership with TNT Sports and CBS Sports and will bring comprehensive coverage of both the men’s and women’s tournaments to Roku users.
“March Madness is a time when sports fans everywhere stop what they’re doing and lock in for a tournament full of buzzer‑beaters, Cinderella runs, and bracket‑busting upsets,” said Joe Franzetta, Head of Sports, Roku Media. “The NCAA March Madness Zone makes it simple for fans to find every game, relive the highlights, and stay focused on their team’s evolving stories. We’re excited to partner with TNT Sports and CBS Sports to deliver a seamless viewing experience for millions of fans tuning in.”
TNT and CBS Sports will air coverage of all 67 games from the tournament across four networks – TBS, CBS, TNT and truTV. Games airing on TBS, TNT and truTV will also stream live on HBO Max. Games airing on CBS will also stream live on Paramount+. Womens games will air across ESPN networks, including ESPN, ESPN2, ESPNU, ESPNews, and ABC.

