“Roku Premiere and Roku Premiere+ are the easiest and most affordable way to stream in outstanding picture quality. Tens of millions of 4K TVs will be sold this year; we’re seeing more content, even live sports, produced and streamed in 4K and HDR as each week goes by,” said Lloyd Klarke, director of product management, Roku. “At under $40, the new Roku Premiere is our lowest-priced 4K streaming player ever, and it’s going to give consumers the best picture quality their TV can handle. It is great for HDTV today and even better if they decide to get a 4K TV tomorrow.”
The New 2018 Roku Premiere and Roku Premiere+
Today Roku announced the return of the Roku Premiere and Roku Premiere+ as a new 4K streaming player starting at just $39.99. These new players take the Roku Express form but are far more powerful and include 4K for just $10 more than the current Roku Express.
Roku Premiere features:
- Clear, immersive picture quality in HD, 4K, and 4K HDR
- Powerful quad-core processor
- Low profile form factor
- Includes Premium high-speed HDMI cable
- Easy-to-use remote with channel shortcut buttons
- 11 (b/g/n)
- Dolby® and DTS Digital Surround™ pass-through over HDMI®
Roku Premiere+ includes everything Roku Premiere offers, plus:
- Voice remote with TV power and volume buttons
The Roku Premiere is available for pre-order now and the Roku Premiere+ will be exclusive to Walmart.
The New 2018 Roku Ultra
Roku is also rolling out an updated version of their Roku Ultra. Still just $99.99 but now packed with a JBL headphone and a new ability to pick the sound for your lost remote finder.
Roku Ultra Features:
- Premium JBL headphones for private listening ($39.95 value)
- The ultimate in connectivity offering both Ethernet 10/100 and 802.11ac MIMO dual-band wireless
- Enhanced voice remote with TV power and volume buttons, headphone jack for private listening, and gaming buttons
- Lost remote finder button on the device now with SportsCenter’s DaDaDa from ESPN and HBO’s Game of Thrones theme song
- USB port for local media playback
- Dolby and DTS Digital Surround™ pass through over HDMI®
- Night listening mode
The Roku Premiere and Roku Ultra will be available at all major retailers beginning in early October 2018.
Roku also announced a new Roku OS 9 and you can learn more about it HERE.
Here are all the Roku’s in the current 2018 Roku lineup:
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