Last year Roku announced The Roku Channel, a free streaming service with access to on-demand content. Now they are expanding the service to add live news for free in May as part of the Roku 8.1 Update.
“We built The Roku Channel so it’s easy to navigate, offers great content and brings real value to our customers,” said Rob Holmes, vice president of programming, Roku. “Today, we’re working with some of the industry’s most forward-looking news organizations such as ABC News, Cheddar, Newsy and People TV, to deliver yet another customer-requested feature to The Roku Channel – live and linear news. ABC News has been at the forefront of producing and delivering live news for OTT viewing and we’re excited to have them on-board as one of our anchor news partners.”
With the new update ABC News Live, Cheddar, Newsy, and People TV will be available on The Roku Channel, giving users access to breaking news and live event coverage.
“Now more than ever people want to find out what’s happening in the world from a straightforward news source they know and trust,” said Colby Smith, vice president, ABC News Digital. “After experimenting with thousands of livestreams and analyzing the data, we’re excited to launch ABC News Live for younger viewers who increasingly rely on Roku and non-linear platforms for their news.”
“Roku is constantly innovating, and the addition of news to The Roku Channel illustrates that consumers want live news. Cheddar is thrilled to work with Roku to provide business and tech news to its massive audience,” said Daniel Schneider the VP of business development at Cheddar.
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