Report: Disney is Considering an Ad-Supported Tier on Disney+


By

on

in

,

Disney+ could soon join Peacock and Paramount+ as the next streaming service to have an ad-supported tier. A new report from The Information says that Disney is considering a cheaper ad-supported plan in the U.S. to pull in more subscribers.

Right now, Disney+ has a single subscription plan that comes in at $7.99 per month or $79.99 per year. A tier with ads would cost less, potentially pulling in subscribers looking for a good deal. Disney has already seen how different pricing tiers can lead to subscriber growth. The company also owns Hulu which has several plans, including a base package with ads for $6.99 and an ad-free plan for $12.99. It would also bring in a massive new revenue stream for the streamer.

Adding an ad-supported tier could also give Disney+ some room to raise the price of its ad-free tier, putting its pricing in line with Hulu. Both moves would help Disney to offset some programming costs. Disney has shared its plans to spend $8 billion per year on content by 2024.

Along with the current content lineup from Disney, Pixar, Marvel, Star Wars, and National Geographic, subscribers will also be getting a few new titles that are a bit outside of the family-friendly shows and movies the service is known for. Marvel live-action series including “Daredevil,” “Jessica Jones,” “Luke Cage,” “Iron Fist,” “The Defenders,” “The Punisher,” and “Marvel’s Agents of S.H.I.E.L.D,” are all leaving Netflix and heading to Disney+. Disney is also upgrading its parental controls on March 16 with the addition of the new content.

Disclaimer: To address the growing use of ad blockers we now use affiliate links to sites like http://Amazon.com, streaming services, and others. Affiliate links help sites like Cord Cutters News, stay open. Affiliate links cost you nothing but help me support my family. We do not allow paid reviews on this site. As an Amazon Associate I earn from qualifying purchases.

Subscribe to Our Newsletter

* indicates required

Please select all the ways you would like to hear from :

You can unsubscribe at any time by clicking the link in the footer of our emails. For information about our privacy practices, please visit our website.

We use Mailchimp as our marketing platform. By clicking below to subscribe, you acknowledge that your information will be transferred to Mailchimp for processing. Learn more about Mailchimp’s privacy practices here.