ViacomCBS announced today that their free streaming service Pluto TV will launch in Latin America at the end of March 2020. This free, ad-supported, streaming TV service will offer a broad range of genre-based content in Spanish and Portuguese. Pluto TV will be available on cable operator platforms, on the web, and in an app to download on IOs and Android devices.
Pluto TV in Latin America will feature a variety of channels, including action, comedy, drama, horror, games, sports, music, kids & family, cooking, travel, mysteries, wildlife and reality. Following the initial launch, Pluto TV will continue to add premium content channels reaching more than 80 channels by the end of the calendar year.
“The launch of Pluto TV in Latin America enables our partners to offer their viewers a new value-added service, complementing their premium and linear offerings,” said Pierluigi Gazzolo, President of Studios and OTT for ViacomCBS Networks International. “I am confident that Pluto TV will quickly become an essential platform for partners and consumers across Latin America as it has been in the US and Europe.”
At launch, Pluto TV in Latin America will include the following channels: Pluto TV Cine Estelar, Pluto TV Cine Acción, Pluto TV Cine Drama, Pluto TV Cine Comedia, Pluto TV Cine Terror, Pluto TV Series, Telefe Clásico, MTV Vintage, Nick Pluto TV, Nick Jr. Pluto TV, Pluto TV Junior, Pluto TV Kids, Pluto TV Anime, Pluto TV Deportes, Pluto TV Cocina, Pluto TV Viajes, plus more channels to be announced.
After the service launches, more channels will be added monthly, based on viewer demand.
“The launch of Pluto TV across Latin America marks another huge step toward achieving our mission of entertaining the planet,” said Tom Ryan, CEO and Co-Founder of Pluto TV. “We see massive opportunity and consumer demand for a high quality, free ad-supported streaming TV service throughout Latin America and therefore are excited to introduce viewers in the region to Pluto TV very soon.”
In addition to the launch in Latin America, Pluto TV is set to become available in Brazil at the end of 2020.
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