This week, Pluto TV hit a major milestone as it received over 1 million reviews on the App with an average of 4.8 out of 5 ratings. This makes Pluto TV one of the highest-rated streaming services.
This is higher than Tubi’s over 476,000 reviews with a 4.7 average rating. Netflix has over 363,400 reviews with an average of 3.7 ratings. YouTube TV has 48,400 reviews with an average rating of 3.7. One of the closest rated services also happens to be a Paramount-owned company with Parmaount+ with 484,000 reviews and a 4.6 average rating out of 5.
Recently, Paramount has been investing heavily into Pluto TV, including adding past seasons of Parmaount+ exclusive shows. This has helped Pluto TV grow into one of the most popular cord cutting streaming services, paid or free.
This all comes as this week, Inscape released its look at the state of viewership using data from Vizio TVs. According to that report, free streaming services like Pluto TV have seen their viewership jump by 70% in the 2nd quarter of 2023 vs. the same period in 2022.
“Free ad-supported streaming TV, or FASTs – which offer a free, easy entry experience across a wide variety of curated programming – continue to gain popularity among consumers. Considering that smart TV menus often put FAST services at viewers’ fingertips the second they press the power button it’s no surprise that FAST viewing time has increased by 70% in Q2 2023 compared to Q2 2022.” Inscape said in its study.
This news from Inscape comes as Nielsen released its State of Play report looking at the state of streaming and TV as a whole. In that report, Nielsen broke down the number of free live channels on services like Pluto TV, Xumo Play, The Roku Channe, Tubi, and more. According to Nielsen, there are 1,073 free channels in the United States, 206 in the U.K., Germany has 108 free channels, and other areas have 37. In total, that is 1,434 free live channels on these services.
All of this comes as cord cutters increasingly turn to free services like Pluto TV to help them find something to watch at an affordable price.