In just one more sign of how large cord cutting is getting is the growth of antenna sales.
According to a recent study by Parks Associates antenna sales have doubled to 15% of American households since 2013.
With sales like this it should be no surprise that the number of TV stations that transmit free over the air is slowly increasing. Just last week Antenna TV announced that it will be expanding into new markets.
According to a press release, Antenna TV will add the following markets:
- KSCW in Wichita, Kansas
- WDBD in Jackson, Mississippi
- WLTZ in Columbus, Georgia
The addition of these markets will bring Antenna TV coverage to 87% of US households and make Antenna TV the most widely available digital over-the-air TV network in the United States.
Based off of this success Tribune is reported to be looking at launching a sister station to Antenna TV called Antenna TV classics. It would focus on shows that aired before the 1950s.
Last year over 70 new over-the-air TV stations launched. Add in all the new antenna and DVRs for over-the-air TV announced at CES makes 2017 look like it will be a great year for antenna manufacturers and antenna owners.
As more people buy antennas more investors and stations owners see over-the-air TV stations as a wise investment, hopefully resulting in a win-win for stations owners and cord cutters alike.
Need help picking the right antenna? Head over to AntennaRecommendations.com for help finding the right antenna.
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