Wish your profile icon on Netflix had more personality? In celebration of Netflix profiles turning 5 today, Netflix announced that their profile icons that have remained unchanged for five years are getting an update. Now not only will you be able to pick a smile face but also select a Netflix character as your icon photo.
“Today we are announcing an evolution of profiles. The profile icons you’ve used for the last five years are getting a fun makeover. We’re also introducing a bunch of new icons — including some of the most beloved characters from Netflix shows and movies. Get excited, things are about to get a lot more personal.” Said Cathy Conk, Director, Product Innovation at Netflix.
Cathy Conk went on to say “profiles are key to creating a highly personalized Netflix experience. By watching on your own profile, we can showcase suggestions for TV shows and movies we’re sure you won’t want to miss. We’re always working to make it easier for our members to connect with stories they’ll love and creating your profile is the first step. If you don’t have one yet, we highly suggest you make one — and personalize it with an icon like Luke Cage, Crazy Eyes, or another one of your favorite characters.”
The new profile icons will be rolling out over the next few weeks to Netflix subscribers.
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