Netflix has seen impressive growth over the last few years. Now it is expanding into an equally impressive new Hollywood headquarters.
The new headquarters is a tower designed by Gensler Architects, rising nearly 200 feet off the ground. It will feature a penthouse with a tiered balcony, offering sweeping views of Hollywood.
At a Hollywood Chamber of Commerce event in November, Ted Sarandos—Netflix’s chief content officer—talked up the new facility but was somewhat vague about what it means for the company.
“A building like this is a statement—of who you are, what you believe, and what you want to do,” he said. “It’s aspirational for sure but beautifully functional. That’s why we fell in love with this project as soon as we toured it.”
“It’s going to be phenomenal,” Sarandos said. “It has the best views in town, I couldn’t believe it.”
Netflix not only is getting a new headquarters but also signed a lease for production space and a five-story office building, which is just across from the new tower. The five-story building is still under construction and is not expected to be complete before the summer of 2017.
The new headquarters will give Netflix some badly needed breathing room. This move in a strange way also helps Roku, which moved into part of the old Netflix headquarters. A strange twist for a company that originally built the first Roku as a Netflix streaming box before giving it to Roku.
Source: LA Times
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