Earlier this year we learned that MSNBC was working on a standalone streaming service. Now we have learned more about the service as it will be called NBC News Signal and will launch by the end of the year as a nightly show and full time in mid-2019.
According to reports, NBC Signal will launch an evening show hosted by Simon Boyce later this year. (The show already airs as a weekly show on Thursday evenings.) From there NBC News will slowly build their lineup until the network is a full-time subscription service in mid-2019.
“There is a growing segment of people who have never had a cable subscription, but who are just as hungry for smart news as the prior generations of news watchers who have consumed NBC News for decades,” said Nick Ascheim, senior VP of digital at NBC News Group. “These consumers – who are up-to-date on the headlines but are seeking a deeper understanding of the news of the moment – are increasingly turning to OTT devices for ‘lean back’ news consumption or an on-the-go informative experience and that’s exactly what NBC News Signal will deliver.”
NBC News Signal will take on Fox News’s Fox Nation that is planned to launch by the end of 2018 as a full-time network. For now, we still don’t know the price for both services.
Source: B&C
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