If you subscribe to MoviePass the subscription service that lets you see unlimited movies in theaters for $9.99 a month we have bad news. After months of fighting MoviePass has stopped supporting 10 AMC theaters. This comes as AMC and MoviePass fight over the new lower price.
“As of today, you’ll find a small handful of theaters are no longer available on our platform,” MoviePass CEO Mitch Lowe said in a statement. “Our number one goal as a company is to provide an accessible price-point for people to enjoy films the way they’re meant to be seen: on the big screen. Many exhibitors have been receptive to this mission, and we’re excited to keep working with theater chains that are closely aligned with our customer service values.” The statement goes on to clarify that the list of participating theaters is subject to change, and MoviePass customers should consult the mobile app for updates to that list.
“From day one, MoviePass has been 100% for our subscribers – they are the most loyal fans we’ve ever seen and we’re honored to remove a price barrier than had been preventing the average movie-lover from going to the movies. We’re here for them and will fight battle for them every day of the week.” Said Ted Farnsworth CEO of MoviePass.
AMC has been very critical of MoviePass since they dropped their price down to $9.99 a month. According to AMC they believe that the lower price cheapens the value of movie theaters.
So how does MoviePass work?
Once you sign up for MoviePass they will send you a debit card in two to three weeks that only works at movie theaters. From there you pick what movie you want to see from the MoviePass app and use your MoviePass card to get your tickets at the box office or kiosk.
Now there are a few catches. You can only buy a single ticket a day with each MoviePass debit card and it has to be the day of the movie. So you can’t use it to preorder tickets days out. You also must be within 100 yards of the movie theater when you select the movie you want to see. (Effectively it wants you to be at the movie theater when you get your tickets.)
Not all movie theaters accept the card but over 4,000 theaters around the United States work with MoviePass including several major movie chains such as Regal and Cinemark.
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