This morning, during the annual Upfront presentation, Hulu CEO Mike Hopkins announced the launch of the company’s brand new live TV streaming beta service, along with Hulu’s new user experience, to the public. Beginning today, viewers who subscribe to the Hulu with Live TV (Beta) plan can enjoy live and on demand programming from more than 50 popular sports, news, entertainment and kids’ channels — plus Hulu’s existing streaming library all for $39.99 per month. (You can find the full list of channels and regional sports networks HERE.) This includes 50 hours of recording storage, up to six individual profiles and two simultaneous streams per account, with options to upgrade to an enhanced Cloud DVR and unlimited in-home screens.
“Nearly a decade ago, Hulu forever redefined the way people watch TV. Today, as we add live sports, news and entertainment and introduce a more intuitive Hulu, we want to redefine the way people experience TV,” said Hopkins. “By bringing together thousands of live, on-demand and library shows and movies — and serving them up in a uniquely personalized way – Hulu can now be a viewer’s primary source of television. It’s a natural extension of our business, and an exciting new chapter for Hulu.”
“We have always believed that TV should fit your lifestyle, not the other way around,” said Ben Smith, Hulu’s SVP and Head of Experience. “You shouldn’t have to think about whether something is live, recorded or on demand, or care about which device you’re using. TV is about connecting with the shows, movies and sports you love – and we want to make that really easy for you, no matter where you’re watching.”
Here is detailed look at the new Hulu live TV beta:
Here are the add-ons currently available for Hulu’s new live TV beta.
● Enhanced Cloud DVR ($14.99/month): Subscribers can upgrade to 200 hours of recording storage and more powerful cloud DVR capabilities, allowing them to record as many shows as they want to at the same time and watch from anywhere. With the Enhanced Cloud DVR, Hulu will record new episodes of any show or games of any team that viewers have designated as a favorite, and they will be able to fast forward through recorded ads.
● Unlimited Screens ($14.99/month): Hulu’s Unlimited Screens add-on gives viewers as many simultaneous streams as they want in the home, and three outside the home.
● Enhanced Cloud DVR + Unlimited Screens ($19.99/month): Viewers can bundle both product add-ons together and save $10.00.
● SHOWTIME ($8.99/month): Fans of SHOWTIME can add the channel, giving them unlimited, on-demand access to all of SHOWTIME’s award-winning original series, box office hits, documentaries and specials.
Additional premium network add-ons will become available soon.
Starting today Hulu’s new live TV beta will be available on Xbox One, Apple TV (4th Gen.), iOS and Android mobile devices, as well as Chromecast. More devices including Roku, Amazon Fire TV, Amazon Fire TV Sticks and Samsung Smart TVs will be supported soon.
How To Sign Up:
If you want to sign up for Hulu’s new live TV service you can do so at www.Hulu.com/LiveTV.
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