Hulu is Launching an New TV Campaign


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Hulu is now doubling down on their new live TV service by launching a new set of TV ads called “For the Audience.”

The campaign, which supports Hulu’s streaming TV plans and promotes the service’s new look and feel, iis just now kicking off and will roll out over the next few months. Filmmaker Robert Stromberg (“Maleficent”) directed each of the spots.

“Am I a fan of The Handmaid’s Tale? Hell yes. Have I watched every episode of Law & Order: SVU at least 3 times? Try 4. Does Hulu make it super easy to get all my TV in one place? Yes, and I would know; I’m legit lazy. Plus, I got to work with director Robert Stromberg who was awesome and the team at Hulu and on this beautiful and cinematic campaign, which was crazy fun and unlike anything I’ve done before.” Said Anna Kendrick who stared in the new ads.

The 30-second Launch spot debuts today during The Today Show and showcases Anna inside the Hulu experience with Hulu’s unique content offerings – movies, sports, news and original series – revolving around her like planets around the sun. The “For the Audience” campaign runs through December 2017.

Here is the first few ads for Hulu’s new TV campaign:

Here is one more ad they will be airing in November:

So what do you think of the new ads? Would they make you want to subscribe to Hulu? Leave us a comment and let us know what you think.

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