Hulu Just Hired a New Head of Ad Platforms


By

on

in

, ,

Just a few weeks after Hulu announced a major management shakeup today it was announced that Hulu has hired former Adobe Executive Jeremey Helfand to be the new Head of Ad Platforms for Hulu. With this new job Helfand will be responsible for the development of Hulu’s advertising strategy, product innovation, technology development, and ecosystem partnerships.

“Excited to join Hulu as Head of Advertising Platforms,” Helfand wrote in a post on LinkedIn. “Huge thanks to Peter Naylor who was a big advocate and will be my partner on the business.”

This new role as Head of Ad Platforms for Hulu is no small task. According to reports, 60% of Hulu’s over 20 million subscribers use the ad-supported platform. Not only will Helfand focus on the on-demand ad platform but also the live TV service. Previously Jeremey Helfan was responsible for the development and launch of the Adobe Primetime internet TV platform and oversaw Adobe’s media and entertainment team.

Did you know we now have a FREE app for iOS, Android, and Amazon Fire? Click HERE to download our app.

Please follow us on Facebook and Twitter for more news, tips, and reviews. Need cord cutting tech support? Join our Cord Cutting Tech Support Facebook Group for help.

Disclaimer: To address the growing use of ad blockers we now use affiliate links to sites like http://Amazon.com, streaming services, and others. Affiliate links help sites like Cord Cutters News, LLC stay open. Affiliate links cost you nothing but help me support my family. We do not allow paid reviews on this site. As an Amazon Associate I earn from qualifying purchases.

Subscribe to Our Newsletter

* indicates required

Please select all the ways you would like to hear from :

You can unsubscribe at any time by clicking the link in the footer of our emails. For information about our privacy practices, please visit our website.

We use Mailchimp as our marketing platform. By clicking below to subscribe, you acknowledge that your information will be transferred to Mailchimp for processing. Learn more about Mailchimp’s privacy practices here.