Recently it came out that CBS and Google had struck a deal for Google’s new YouTube live TV streaming service that is expected to take on Sling TV and the other live TV services out there. A service we expect will be called YouTube Unplugged.
Surprisingly even though many expect YouTube Unplugged to come out in early 2017 little is known about the service. We are left to wonder what is happening. We do know they have a deal with CBS, and reports are they are in talks with FOX and Disney to add them to this new service.
Recently Google’ CEO did at least comment about the service and more importantly the CBS deal at least to say:
“I can’t comment on any specific discussions,” Sundar Pichai, Google’s CEO, said Thursday (January 27) on the Q4 earnings call for Google parent company Alphabet. “We work very closely with TV networks on their individual shows. It’s a big part of the YouTube experience. You’ll see us work hard to make these partnerships deeper and bring more content to our users.” He went on to say, “We will continue to invest that way and drive the premium content there,” Pichai said.
So what can we take from this comment? Honestly? Not a lot, but there is something to the way he worded it. The “We work very closely with TV networks on their individual shows” could mean anything but has made some wonder if Google’s new live TV service is less about streaming 24/7 feeds of TV channels and more about access to shows legally through YouTube.
For now we are into wild speculation, but what we do know is Google is working on a new live TV service, CBS has said it has a deal with Google, and sources say talks are well under way with FOX and Disney.
Hopefully whatever Google does it will be something new and different from just a copy of the five other live TV services that are on the market or soon will be.
Source: MultiChannel
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