Today, Warner Bros. Discovery announced that it will launch the Motortrend live channel on the Google TV live tab. This brings one more free live channel to its free ad-supported streaming services. With this new channel car fans will have a new option to watch a ton of car related shows for free on Google TV.
“We are proud to offer direct access to MotorTrend’s world-leading automotive content on Google TV,” said Mark Jocson, Head of Distribution and Business Development at MotorTrend Group. “Our collaboration with Google TV underscores MotorTrend’s commitment to delivering unparalleled FAST TV automotive entertainment, reaffirming our dedication to providing an exceptional experience for consumers.”
MotorTrend FAST TV, Warner Bros. Discovery’s first entertainment FAST Channel, was launched at the end of October 2022 and is currently available on 8 platforms and 5 continents, including Google TV, Amazon Freevee, Samsung TV Plus, Vizio WatchFree+, VIDAA, Xumo, The Roku Channel, and Plex, the latter of which provides international distribution. MotorTrend’s FAST channel is also available on MotorTrend.com and MotorTrend+ as an owned and operated channel.
This comes as recently Google TV’s live channel lineup added 25 new channels. The service, which runs on Chromecast devices, Google TV television sets, and Android phones, added more than 25 free channels. Google TV said it now has more than 100 free built-in channels that don’t require log-in.
This is the latest addition to the lineup as Google tries to turn its TV app into more of a destination for free ad-supported television channels. The company in April signed a deal with Tubi, Plex and Haystack News to bring over 800 live channels to the service.
At least four of the channels come from a partnership with NBCUniversal, which include channels devoted to the show Murder, She Wrote and more. An image shared by Google shows channels dedicated to Antiques Roadshow, Baywatch, Anger Management, Shades of Black and a game show channel.
This news comes as free ad-supported streaming services are becoming one of the fastest-growing areas in cord cutting.