Today Fubo announced a partnership with the St. Louis Cardinals to be the official partners of the Cardinals MLB team. This follows a similar agreement with the Boston Red Sox and Cleveland Garudians announced earlier this year.
“Fubo is thrilled to be a proud partner of the St. Louis Cardinals,” said Yale Wang, senior vice president, marketing, Fubo. “To engage with such an historic, storied franchise that boasts some of the most loyal fans in baseball is always exciting. We’re looking forward to offering fans an extended free trial to watch their Cardinals live on Fubo.”
“We are pleased to partner with Fubo this season, and their sports-first approach makes this partnership a natural fit for Cardinals’ fans,” said Dan Farrell, senior vice president, sales and marketing, St. Louis Cardinals.
Fubo allows fans to stream streams Cardinals games through regional sports networks (RSNs), local broadcast networks and national sports networks (ESPN and FS1) as well as MLB Network, MLB Strike Zone and MLB.TV.
In addition to its leading sports coverage, Fubo also streams popular live entertainment and news programming and features more than 40,000 TV shows and movies on-demand each month.
Fubo recently reported total revenues were up 34% year over year in the 1st quarter of 2023 to $316.5 million. In total, though, the net loss for the 1st quarter of 2023 was $83.4 million. The good news is that is an improvement from the $128.4 million they lost during the same period of 2022.
Fubo says in Q2 2023, they project 1,120,000 to 1,140,000 new subscribers, representing 19% year-over-year growth at the midpoint, and revenue of $292.5 to $297.5 million, representing 36% year-over-year growth at the midpoint.
Fubo is hoping its MLB partnerships will help it expand its subscriber base.