FloSports, the platform for sports streaming and original content, announced today the acquisition of grassroots motorsports streaming leader, Speed Shift TV. With the acquisition, FloSports will bring over 400 additional racing events to its platform.
Speed Shift TV will join DirtonDirt, a subsidiary of FloSports that focuses on coverage of short track racing’s popular Dirt Late Model division, and FloRacing which includes a full schedule with over 800 racing events each year.
“The team at Speed Shift TV represents the best in motorsports OTT broadcasting,” says Mark Floreani, CEO, FloSports. “Their expertise, production capabilities and knowledge will help us bring grassroots and dirt track racing to a truly global audience. We couldn’t be more excited to have them join FloSports and grow this sport.”
Speed Shift TV races will begin airing on FloRacing on June 27. The firs even will be the second stop of the Pennsylvania Sprint Speedweek at Lincoln Speedway in Abbottstown, PA.
With roots in dirt track racing, Speed Shift TV will add to the grassroots racing content on FloSports, enhancing its broadcast capabilities with a eam known for high-quality, cost-efficient production.
“Since the beginning, growing the sport has always been the capstone of the Speed Shift TV brand,” says Darren Shanley, Founder, Speed Shift TV. “It is a sentiment that FloRacing shares and thanks to their broad array of resources, everyone from drivers, crews, track operators and most importantly, motorsports fans will reap a tremendous amount of value from our efforts. Buckle up! There will be a lot to be excited about.”
FloRacing subscribers receive complete access to the entire network of FloSports verticals ranging from cycling, wrestling, football, baseball, softball, grappling, rodeo and more. Watch the races across all screens by downloading the FloSports app on iOS, Android, Apple TV, Roku, Amazon Fire and Chromecast.
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