Disney Will Soon Own a Majority of Hulu




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Yesterday FOX agreed to sell most of their assets to Disney including their share of Hulu. This means for the first time Hulu will have a majority owner. (Assuming there is no issues with government approval and after the AT&T Time Warner merger that seems unlikely.)

Disney will own 60% of Hulu, Comcast owns 30%, and AT&T owns 10%. That is a huge change from about a year ago when Disney owned 30%, FOX owned 30%, Comcast owned 30%, and Time Warner owned 10%. Even that is a change from when Time Warner got a 10% nonvoting piece and FOX, Disney, and Comcast each owned one-third of Hulu.

This means for the first time one company has a majority control of Hulu, but not sole control. AT&T’s 10% is a nonvoting share, and recently the limitations imposed on Comcast by the DOJ as part of their deal to buy NBCUniversal ended. Now Comcast can have more control over their 30% of Hulu.

One of the main criticisms about Hulu was that there were too many cooks in the kitchen. Now that Disney has 60% of Hulu many are wondering how that will change Hulu’s future.

With that said even though Disney now has 60% control of Hulu, they may still be limited in what they can do. We still may not know for a few months or even a year exactly what control over Hulu Disney has.

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