Earlier this morning, Nexstar Media Group announced three of its stations will join The CW Network as affiliates starting September 1st, 2023. The stations are WPHL Philadelphia, KRON San Francisco, and WTTA Tampa, which are currently affiliates of MyNetworkTV.
Current CW affiliates in these areas are WPSG Philadelphia, KBCU San Francisco, and WTOG Tampa. The network reaches 100 percent of homes in the U.S. providing 14 hours of primetime programming weekly. The CW also offers a lineup of sports including exclusive broadcasts of LIV Golf in addition to other programming.
“These stations in Philadelphia, San Francisco, and Tampa have deep relationships with their viewers, advertisers, and the communities they serve; they are a great addition to The CW family and will help us better shape the future of the network,” said Dennis Miller, President of The CW Network.
“The addition of these Nexstar-owned stations as affiliates will bring the number of Nexstar and partner-owned CW stations to 40, covering 38 percent of U.S. TV households – equivalent to or greater than the local owned and operated station presence of any of the other major network owners,” said Andrew Alford, President of Nexstar’s Broadcasting Division.
He went on to say, “As the CW’s No. 1 affiliate group [and owner], Nexstar is very pleased to be bringing the network’s programming to these stations this fall, especially with a new line-up of primetime shows such as Inside the NFL, Sullivan’s Crossing, and Fboy Island, and returning hits such as All-American and Walker. Philadelphia, San Francisco, and Tampa are among the most important television markets in the country, and adding THE CW’s programming to them will offer advertisers a variety of new linear and digital opportunities to reach millions of viewers.”
In addition to reaching U.S. homes via linear broadcasting, The CW also has a free ad-supported app which, so far, has over 95 million downloads.