Content owners are starting to seriously become worried about cord cutting. In an effort to push back they are putting their bets on making you wait even longer to get your hands on shows that recently aired.
Currently you can legally get your hands on a show the next morning after it airs. If Time Warner and others get their way you will have to wait a month or more. Some even want a Showtime-type option that makes you wait up to a year to buy the content on places like Amazon.
So why does Time Warner want you to wait a month or longer? The real secret most content owners do not want you to know is that many shows and most TV stations could not survive if it was not for bundling of shows and channels.
Popular shows like American Idol easily support five or six failed shows or shows with lower traffic. Even networks like CNN would struggle if it was not for people being forced to pay for them to get the shows and content they want.
The move to people just paying for what they want may hurt big companies like Time Warner who are used to doing the same thing over and over again and getting paid for it. Now cord cutters are forcing content owners to reevaluate what they do and what they make.
Although this will be a painful time for content owners, the answer is not to make people wait even longer. Piracy is too easy and often available within hours. Like the music industry the television industry is about to go through a painful period but in the end will come out stronger than ever.
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