Confirmed: Apple to Hold a Product Event September 12th 2017




A few days ago it was reported that Apple would hold a product event September 12th 2017. Now Apple has confirmed the event with invites that went out today. According to multiple reports from Bloomberg and now CNBC Apple will not only announces a new iPhone but also a new Apple TV.

What we know about the new Apple TV:

BGR has found a tweet from an iOS developer named Guilherme Rambo that points out new bits of data that name drop J105A, Apple’s apparent internal code for the upcoming 4K-enabled Apple TV, in the seventh tvOS beta.

Interestingly, data recently unearthed in Apple’s HomePod firmware a few weeks ago also point to a 5th gen Apple TV with support for both 4K and HDR content. With all this evidence piling up, it’s a safe bet that Apple’s new Apple TV will allow users to enjoy 4K content with vastly improved color accuracy and contrast.

Apple didn’t reveal many details about Apple TV during WWDC earlier this year. The only real Apple TV news was that they soon will support Amazon Prime Video. But Apple could be saving a new Apple TV product announcement for when it unveils its newest iPhone in September.

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