In today’s Q4 earnings report, ViacomCBS shared growth across its streaming service portfolio, including an 80% increase in monthly active users for the free streaming service Pluto TV and a 71% increase year over year for CBS All Access and Showtime.
CBS All Access will rebrand as Paramount+ next week in the US and Latin America, with The Nordics and Australia next in line later in the year.
“We started 2020 with clear goals: unlock the power of our combination, build robust operating momentum and accelerate our streaming strategy – and we delivered,” said Bob Bakish, President & CEO of ViacomCBS. “In Q4, despite the ongoing impacts of COVID-19, we finished the year with strong advertising and affiliate results that demonstrate the strength of our core businesses and achieved incredible growth across our linked streaming ecosystem, reaching nearly 30 million global subscribers and over 43 million Pluto TV global MAUs. At today’s streaming investor event, we look forward to showcasing our opportunity to expand our position and bring ViacomCBS content and brands to streaming audiences around the world.”
We’ll be back with more about ViacomCBS’ plans for the rebranding and overall streaming strategy as the company shares details in today’s streaming event.