Everyone’s favorite survivalist Bear Grylls and his production company The Natural Studios has partnered with Team Whistle to launch a digital Network this fall. The content will be aimed at younger audiences and feature shows starring Grylls himself, as well as other on-brand outdoor lifestyle and adventure programming.
“This is about giving people access to the coolest tips and tricks of survival, as well as a look behind-the-scenes of my adventures, my life and my friends,” Grylls said. “Ultimately, we want to empower people to be able to survive and thrive in the wild and in life.”
The Bear Grylls digital network series will be distributed across the British National Geographic and Netflix star’s social media platforms, including YouTube, Instagram, Facebook and Snapchat.
“At The Natural Studios, we continue to strive to bring adventure and the great outdoors direct to people’s homes,” added Delbert Shoopman, Co-CEO, The Natural Studios. “Social provides that instant sense of intimacy and immediacy that fans and adventurers love. We can’t wait to get started on introducing our followers to more of our friends and remarkable fellow adventurers.”
Team Whistle – comprising Whistle, Tiny Horse, New Form and Vertical Networks – is a global media company that’s changing the sports and entertainment game. They create and distribute engaging content experiences for today’s audiences, always playing in the positive and resonating with what’s relatable. The company’s premium scripted, unscripted and interactive shows, podcasts, music, and merchandise are available on the social, audio and streaming platforms.
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