AT&T’s Headlong Rush Into Streaming Is Bad For Cord Cutting




, ,

Latin woman looking disappointed at her laptopscreen, sitting behind her desk at the office.

Latin woman looking disappointed at her laptopscreen, sitting behind her desk at the office.AT&T has recently been rushing forward since their deal to buy Time Warner closed. From buying an ad company to announcing a new streaming service, AT&T Watch TV, it seems that all things are full speed ahead at the company. Yet maybe AT&T needs to slow down and look around.

Just as AT&T starts to rush forward, DIRECTV NOW has been suffering widespread issues from lagging to buffering. While improvements have been made, DIRECTV NOW 2.0 is still far from the smooth experience many expected.

Now AT&T is rushing into launching two more streaming services. AT&T Watch TV will launch this week as an inexpensive $15 streaming service. AT&T also announced plans to launch a streaming service of DIRECTV. This is not a true cord cutting service because it sounds like all AT&T wants to do is replace the satellite dish with a streaming service. Your contract, channels, and terms will be the same, but the delivery method will be streaming. This new DIRECTV streaming service is said to be launching by the end of 2018.

Although this may sound like a good idea, the rush to just get something out is hurting cord cutting and AT&T. Increasingly new consumers are finding the experience to be below their levels of expectations. Instead of reflecting exclusively on AT&T, this negative experience is making cord cutting look bad.

With both AT&T Watch TV and DIRECTV’s new streaming service both being built off DIRECTV NOW, it is possible issues are about to become even more widespread. This could once again put new stress on DIRECTV NOW, creating a very negative impression of cord cutting.

A service that overaggressively moves forward into streaming before they are ready can negatively affect all of cord cutting. Hopefully, AT&T will slow down and build up their infrastructure before they rush out two more streaming services this year.

Did you know we now have a FREE app for iOS, Android, and Amazon Fire? Click HERE to download our app.

Please follow us on Facebook and Twitter for more news, tips, and reviews. Need cord cutting tech support? Join our Cord Cutting Tech Support Facebook Group for help.

Disclaimer: To address the growing use of ad blockers we now use affiliate links to sites like, streaming services, and others. Affiliate links help sites like Cord Cutters News, stay open. Affiliate links cost you nothing but help me support my family. We do not allow paid reviews on this site. As an Amazon Associate I earn from qualifying purchases.

Subscribe to Our Newsletter

* indicates required

Please select all the ways you would like to hear from :

You can unsubscribe at any time by clicking the link in the footer of our emails. For information about our privacy practices, please visit our website.

We use Mailchimp as our marketing platform. By clicking below to subscribe, you acknowledge that your information will be transferred to Mailchimp for processing. Learn more about Mailchimp’s privacy practices here.