ATSC 3.0 is now live in Little Rock, Arkansas, with five stations now broadcasting with the NextGen TV transmissions standard. The stations in Little Rock include KATV (ABC), KTHV (CBS), KARK-TV (NBC), KLRT-TV (FOX), and KARZ-TV (MyNet).
The participating stations have cooperated to ensure that current programming remains available to all viewers, regardless of whether their television service is provided over-the air or by a cable or satellite company. Antenna viewers can simply rescan their TV sets to ensure full service.
With NextGen TV, viewers can get 4 HDR video, better sound quality, added voice clarity, consistent volume across channels, enhanced internet content on demand, and advanced emergency alerting functions to keep viewers better informed.
Little Rock is the 28th market to introduce ATSC 3.0. The other US cities that have launched ATSC 3.0 include:
- Austin, Texas
- Baltimore, Maryland
- Boise, Idaho
- Buffalo, New York
- Columbus, Ohio
- Dallas-Fort Worth, Texas
- Denver, Colorado
- Detroit, Michigan
- East Lansing, Michigan
- Grand Rapids, Michigan
- Las Vegas, Nevada
- Mobile, Alabama-Pensacola, Florida
- Nashville, Tennessee
- Norfolk-Portsmith-Newport News, Virginia
- Oklahoma City, Oklahoma
- Orlando-Daytona Beach-Melbourne, Florida
- Phoenix, Arizona
- Pittsburgh, Pennsylvania
- Portland, Oregon
- Raleigh-Durham, North Carolina
- Salt Lake City, Utah
- Santa Barbara-Santa Marie-San Luis Obispo, California
- Seattle-Tacoma, Washington
- Springfield-Holyoke, Massachusetts
- Syracuse, NY
- Tallahassee, Florida
- Tampa-St. Petersburg-Sarasota, Florida