RTC’s website has the following statement:
Based on what we see for the future and what’s best for our customers, RTC Communications will no longer provide video service as part of our entertainment package effective July 1, 2019. For years, our customers have had access to a wide range of channels of information, entertainment and sports. As you probably know, more than half of all usage on the internet is video of all forms and formats to suit all tastes and styles. We have been monitoring and evaluating the trends in video and are making significant changes and restructuring in light of what we see in the market today, and in the future. This business decision was purely in the interest of our customers and stemmed from long-term planning by RTC’s senior leadership team as part of a plan to ensure the health of the company.
RTC went on to say, “Although this was a hard decision to make, we feel that it is in the best interest of our co-op owners, employees and community as a whole. We regret any inconvenience this announcement may cause, and we will offer our assistance in helping you decide upon an alternate video product that best fit your needs.”
Other small cable companies have been looking into this option. Just this week Windstream announced that they are teaming up with MobiTV, a company that offers live TV streaming options to cable companies.
“The future of entertainment for consumers is all about access,” said Jeff Small, president of consumer and small and medium business services for Windstream. “Kinetic TV combines access to popular movies and shows with the flexibility to watch on a variety of devices, at any time, at home or on the go, and at lower cost than traditional cable. It’s the perfect complement to Windstream Kinetic Internet.”
As TV content becomes more expensive it is becoming harder for smaller cable companies to survive. Add in the fact that there is now a growing number of streaming competitors and you can see why smaller companies would be looking to exit the TV business.
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