Today Amazon’s Twitch streaming service and Stadium the 24/7 sports network announced a deal to bring Stadium to Twitch. With this deal Twitch gains access to a 24/7 live linear sports network and its first major 24/7 TV network streaming for free on the service.
With this deal Twitch viewers gain access to 250 live games and events to the Twitch service including college football, men’s basketball and Olympic sports from top college conferences including Conference USA, Mountain West Conference, Patriot League and West Coast Conference.
“We continue to focus our strategy on reaching fans on whatever platform they consume sports content and are excited to introduce Stadium to the millions of active and engaged viewers on Twitch,” said Brendan Canning, Senior Vice President and head of distribution at Stadium. “We look forward to tapping into a new, growing audience of fans and bringing an array of top tier games and daily and original sports programming to Twitch.”
“As Twitch continues to expand into adjacent areas of interest surfaced from our community of gamers, physical sports are gaining traction,” said Jane Weedon, Twitch’s director of business development. “Stadium effectively taps into this passion with its broad range of programming from football and basketball to competitive Frisbee, ensuring sports fans have a lot of variety to tune into 24/7.”
Twitch now joins a growing number of services that offer Stadium’s 24/7 service. Stadium is also on several cable networks, live TV streaming services, and free over the air with an antenna in over 50 markets.
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