Amazon Video is Coming to The Apple TV This Summer




Update: The new Amazon Video app will hit the Apple TV this summer. 

One of the main limitations of the Apple TV has been the lack of an Amazon Video app. Now that is a thin of the past as the Apple TV now has an Amazon Video app on the Apple TV 4th Gen and older Apple TVs later this year.

Today at WWDC Appl announced that Amazon Prime Video’s will be coming to the Apple TV App Store this summer. This all happened during the keynote at its annual Worldwide Developers Conference (WWDC) in San Jose, California.

This has been rumored for about a month now but is now officially happening. A source familiar with the company’s thinking say the app is expected to go live this summer, but cautioned that the hard launch date may change. Amazon had previously declined to even submit a Prime Video app for inclusion in Apple’s Apple TV App Store, despite Apple’s “all are welcome” proclamations.

For years the main hold up for Amazon has been Apple’s refusal to allow its third-party video store on its Apple TV without giving Apple a cut of every sale. Not an easy thing for a company such as Amazon to do when it is trying to sell shows for $1.99 and make a profit. Amazon has made a special version of its video app without the store in the past; however, reports are the sales from that app were disappointing. Sources have said because of the poor sales from the iOS app, Amazon decided to never make a video app without its store again.

Now it seems that Amazon and Apple have worked out a deal and you can now get Amazon Video on the Apple TV.

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