Amazon Uses an AI Private Investigator to Detect Product Defects & Incorrect Shipments Before They Get to You


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Have you ever received a package from Amazon with the wrong item, a damaged item, or the incorrect color? Amazon has launched a Private Investigator powered by AI that can scan products leaving its warehouses to spot issues before they get to you.

“Using a combination of generative AI and computer vision technologies, Project P.I. is able to uncover defects, like damaged products or issues like wrong color or size, before products reach customers. In addition, Project P.I. can help identify the root cause of issues, enabling preventative measures upstream to prevent them from happening again. At the sites where the system is available, it has proven adept at sorting through the millions of items that pass through the tunnels each month and accurately identifying product issues,” Amazon said in a statement on its website.

Amazon hopes this will greatly reduce the number of returns and refunds it needs to pay by helping customers get the correct item the first time every time.

“We want to get the experience right for customers every time they shop in our store,” said Dharmesh Mehta, vice president of Worldwide Selling Partner Services at Amazon. “By leveraging AI and product imaging within our operations facilities, we are able to efficiently detect potentially damaged products and address more of those issues before they ever reach a customer, which is a win for the customer, our selling partners, and the environment.”

Amazon says it uses returns from customers to train the AI to spot the issue and prevent it.

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